Open Or Closed On Thanksgiving? There’s A Solid Strategy Either Way

Bryan Wassel, reporter at Retail TouchPoints published his article around Black Friday which includes commentary from Jim Fosina, CEO Fosina Marketing Group.  See link to full article and and media mention below.

Open Or Closed On Thanksgiving? There’s A Solid Strategy Either Way

“Retail brands need to market this move as an appeal to the ‘fellow humanity’ of their workers,” said Jim Fosina, CEO of Fosina Marketing Group. “They are marketing their products and services to benefit consumers in and around the holiday season, so that the choices they make during the season will bring them joy.”