Black Friday is the new … black

Daphne Howland, retail reporter at Retail Dive story around Black Friday includes Jim Fosina, CEO Fosina Marketing Group commentary. The full article can be accessed here: Black Friday is the new … black “Black Friday really is the ‘official’ kick off to the holiday shopping season,” Jim Fosina, founder & CEO of Fosina Marketing Group, told…

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Open Or Closed On Thanksgiving? There’s A Solid Strategy Either Way

Bryan Wassel, reporter at Retail TouchPoints published his article around Black Friday which includes commentary from Jim Fosina, CEO Fosina Marketing Group.  See link to full article and and media mention below. Open Or Closed On Thanksgiving? There’s A Solid Strategy Either Way “Retail brands need to market this move as an appeal to the ‘fellow…

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WarnerMedia Is Launching Its Own Streaming Service, but How Much Content Is Too Much?

Jim Fosina, CEO Fosina Marketing Group shares his thoughts with Brandon Katz, entertainment reporter at the New York Observer. The full article can be seen here: WarnerMedia Is Launching Its Own Streaming Service, but How Much Content Is Too Much? – which includes “The bubble isn’t shrinking,” Jim Fosina, CEO of Fosina Marketing Group, told Observer. “Because…

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Publishers see subscription growth in tests with Amazon Pay

Max Willens, platform reporter at Digiday has gone live with his article around subscription publishers testing Amazon Pay which includes Jim Fosina, CEO Fosina Marketing Group commentary. Please see link and media mention below. The full article is here: Publishers see subscription growth in tests with Amazon Pay “The content provider that does the best job of…

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Without a Brand Owning the Toy Category, Is It Possible to Successfully Revive Toys R Us?

Kristina Monllos, brands reporter at AdWeek article around the Toys R Us rebrand and commentary from Jim Fosina, CEO Fosina Marketing Group. Without a Brand Owning the Toy Category, Is It Possible to Successfully Revive Toys R Us? “The brand can make the in-store experience one that is much more than a bunch of toys displayed on…

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How Walmart’s new acquisitions make it a hub for size inclusive brands

Jill Manoff, Editor in Chief at Glossy  has gone live her article around Walmart acquiring Eloquii which includes Jim Fosina, CEO Fosina Marketing Group commentary. How Walmart’s new acquisitions make it a hub for size inclusive brands Competition in e-commerce is steep. In 2018, Amazon’s fashion sales will exceed Walmart’s for the first time ever. According…

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Quip-Target partnership points to a new type of retail arrangement

Happy to share that Ilyse Liffreing, brands reporter at Digiday (1,185,382 UVPMs), went live with her article,Quip-Target partnership points to a new type of retail arrangement – which includes Jim’s commentary. See media mention below. “Target obviously recognizes that their in-store retail and online audience is in line with the profile of Quip customers,” said Jim Fosina, CEO…

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Stitch Fix’s UK ambitions coincide with growing market for alternative shopping models

Stitch Fix’s UK ambitions coincide with growing market for alternative shopping models “U.K. consumers are spending over £2 billion (or $2.6 billion) annually on direct-to-consumer subscription services, and this trend shows no sign of slowing down,” said Jim Fosina, CEO of Fosina Marketing Group. “These consumers are looking for services to save time and money…

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More than 60 major retailers to close on Thanksgiving

Jim comment’s on major retailers closing on Thanksgiving. Many major retailers have done the math, and the sales generated from stores on Thanksgiving Day can’t compete with the negative publicity they get from staying open, according to Jim Fosina, CEO of Fosina Marketing Group. “There is no longer the same built up anticipation that the…

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